Monica Novoa

Ph.D. Student

Member Of:
  • School of Public Policy

Overview

Personal Pronouns:
She, her, hers

Monica’s professional career spans two decades, during which she has directed operations, business development, marketing, and strategic collaborations across the higher education, private, and government sectors. She previously served as a research faculty member at the Enterprise Innovation Institute (EI²) at Georgia Tech, where she led various projects focused on strengthening regional innovation ecosystems in the United States, Latin America, and the Caribbean (LAC). Her work involved close collaboration with universities, business incubators, non-profit organizations, economic development agencies, and private sector entities in regions such as Puerto Rico, Chile, Colombia, Peru, Panama, and Mexico. Through these collaborations, Monica identified a significant gap in research related to innovation ecosystems and academic entrepreneurship in the LAC region, as well as a lack of evidence-based policies to foster the conditions necessary for entrepreneurship. This realization motivated her to pursue a Ph.D. in Public Policy at Georgia Tech.

As a doctoral student, Monica’s research lies at the intersection of innovation, entrepreneurship, and economic development. Her work focuses on three key themes: the development of innovation ecosystems, the diffusion of knowledge, and the impact of national and local policies on entrepreneurship. A central aspect of her research involves university technology commercialization and start-up incubation programs, critical in translating scientific research into marketable products and services and in broader regional economic development. In particular, her work seeks to address the gap in research related to innovation ecosystems and academic entrepreneurship in LAC as a region that presents unique challenges and opportunities.

Her other recent research interests include the dimensions and challenges of transformative innovation policy (TIP) at the regional level and place-based economic development policy to improve economically distressed areas. Additionally, Monica has recently collaborated on studies about gender disparities in research in Latin America and the experience of underrepresented minority Ph.D. students in the United States.

Before her tenure at Georgia Tech, Monica was the Associate Director at Stanford University’s Graduate School of Business (GSB), where she directed global innovation and entrepreneurship programs for graduate and professional students. Before that, she served as a director at the University of San Francisco’s School of Management, overseeing global innovation and entrepreneurship programs. Monica’s diverse career includes experience as a finance manager for an intellectual property law firm in California and as a systems analyst for the Tourism Corporation in Venezuela’s Nueva Esparta State.

Faculty Advisor:
Juan Rogers
Education:
  • M.B.A. Finance and Marketing
  • B.S. Systems Engineer
Awards and
Distinctions:
  • Leaders of the Latin America and Caribbean Region, Issued by Women Economic Forum, November 2023
  • Spotlight Award, Issued by Georgia Institute of Technology's Enterprise Innovation Institute, March 2022
  • Pillars of Entrepreneurship: Georgia Tech Team, Issued by Echar Pa'Lante Multisectorial Alliance of Puerto Rico, December 2021
  • Faces of Inclusive Excellence, Issued by Georgia Institute of Technology, September 2021
  • Women of the Decade, Issued by Women Economic Forum Caribbean, August 2021
  • Americas Competitiveness Exchange Program, Issued by Organization of American States, Inter-American Competitiveness Network Technical Secretariat, May 2019

Interests

Research Fields:
  • Economic Development
  • Economic Development and Smart Cities
  • Program Evaluation, Public Management and Administration
  • S&E Organizations, Education, Careers and Workforce
  • Science, Technology, and Innovation Policy
Geographic
Focuses:
  • Latin America and Caribbean
  • United States
  • United States - Georgia
Issues:
  • Regional Development
  • Education
  • Emerging Technologies - Innovation
  • Entrepreneurship
  • Globalization and Localization
  • Innovation
  • Policy Analysis
  • Science and Engineering Workforces
  • Science and Technology
  • Small and Midsize Enterprises
  • Technology and Innovation
  • Technology Management and Policy
  • Women’s Leadership

Publications

Conferences

  • On the relationship between gender inequalities and regional dissemination patterns in Latin America
    In: 28th International Conference on Science, Technology and Innovation Indicators (STI2024) [Peer Reviewed]
    Date: October 2024

    Abstract. Throughout the 20th century, an academic circuit established itself in Latin America, focusing on research topics specifically relevant to the region. However, its activity is highly vulnerable to the region's pervasive political and economic instability and, despite having a relatively gender-balanced research community, women remain underrepresented in scientific publishing. Through an analysis of scientific publications indexed in Dimensions, this article explores the relationship between gender inequalities in the scientific field and the integration of Latin American researchers into the regional and global academic circuits between 1993 and 2022. Our findings show cycles of strengthening and weakening of the regional circuit. Despite a general increase in women's participation in research over the period, gender disparities persist: women tend to be more involved in the regional circuit, while men hold a stronger presence in the global circuit. 

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  • The Impact of a Customer Discovery Boot Camp on Puerto Rico’s Startup Ecosystem
    In: Latin American and Caribbean Consortium of Engineering Institutions (LACCEI) [Peer Reviewed]
    Date: December 2021

    Abstract: This paper presents the results of the first impact study of the Innovation-Corps Puerto Rico (ICPR) program. ICPR is a customer discovery boot camp program for entrepreneurial teams offered by Grupo Guayacán, Inc. The program was launched in 2015 and this study evaluated the program’s impact from its launch to the fall of 2020. The main exploratory objective was to track the teams’ start-up journey, measure their progress, and evaluate the overall impact of ICPR on the teams’ evolution. To achieve this, the study was designed as an in-depth longitudinal research that involved a survey and follow-up interviews with entrepreneurial teams. The research also sought to provide evidence of ICPR’s role as a cornerstone of Puerto Rico’s entrepreneurship ecosystem, a key component of the Georgia Tech Lean Startup EcosystemTM model, and a successful showcase of public-private sector collaboration. The research results provide strong evidence of the positive impact of ICPR on an entrepreneurial team’s journey as they moved from an idea or concept through a process of validation and eventually startup creation.

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